Every website owner has a great wish to hear success stories of customers. It’s a happy moment when your customer praises about your services and rates you on much high notes. We can see that Customer success and customer experience are the two sides of same coin. Customer experience leads to the success or failure of your brand. If we further analyze about the Customer experience it can be considered three steps where the website owners need to decide the pain points and grab the opportunity of converting it into success story .
A. Identifying the right team with right task
It’s a first step of getting your customers wow. It’s important to understand your business offerings, target customers and then hiring right person for right task. Support person traits are different from your account handling person. Thus its important assigning right person for right job.
B. Get equipped with right customer and sales support tool
Its second step where you need to be assure of the right tools for your customer support and sales service. There are many options like toll free, emails .As it’s an era of globalization business sites are targeting and expanding globally and for this judging the right tool is important. If we talk about live chat software it has many advantages and works as dual sales and support device.You can offer instant help, your customers can contact you instantly too and you can check the real time website surfing trends can check your customers buying behaviors can go through referral links.
C. Online human touch
The last and most important is human touch. It’s all game of how comfortable your visitors are with you and their queries being resolved. Every conversation can make your customers closer to you and its leads to trust building on your brand. Personal attention plays major role.Hi Mr Bill, how can I help you? This one sentence can change the aspect of your conversation.
What Recent survey and trends says
If we check the recent surveys it’s been confirmed that eCommerce is expanding every year with high demand by end users. As per the recent study by the experts.
Around 5% online shopping was done in 2014 , where 79% of the customers has look for the help during their transactions .Less than 2 % interaction was recorded via SMS, emails and chats and the abdomen in purchase will be recorded up to $2-trillion.
If we go through the further survey results, chat software can make a good difference where around 85% of customer satisfaction can be seen. Reduction in shopping cart can be up to 38%. This overall can lead to increase in online conversion to 38%.
An online site for eCommerce growth has revealed some interesting fact mentioning the role of live chat as a subtle source of growth for online business industry. Various flexi options are available where user can choose the plan as per his /her business need. Starting from solo package one can choose enterprise plan of 100 operators too.
Live Chat software play a big role in success of all kind of online business just look at https://www.eassistancepro.com/solutions.php
Conclusion:
Hope this article will help you and shortly you will get your customer success stories. Please share your thoughts/ideas which you had implemented and how your product has become a brand.
We will be eagerly waiting to know your thoughts.